Engagement metrics for Facebook posts are important. It’s not a requirement that a post must have all four elements, but it’s good to post a post that meets even just one criteria. So how do you get more metrics for Facebook posts?
How to get more likes
The first thing to consider is why do people like your post?
It must be that your posts are helpful to your fans, or that your posts are inspirational, caring, and touch the heart of your fans. These are all things that will cause users to like your post.
While Facebook is not against you from using statements like likes, shares, or comments on your home page, Facebook is careful to exclude these descriptions with baiting behavior from the news digest. So you only get the appropriate interaction from your fans, but not from your fans’ friends.
How to get more sharing
For Facebook fan pages, fans who have been reading the articles for a long time should have more or less trust in you or follow your account. You can use this to build up the fans of your Facebook page
You can also show videos from other social platforms to Facebook.
How to get more comments
You can use questions, polls, or quizzes with options to attract more comments.
Don’t worry too much if you don’t have fans in the early stage, as long as you do a good job of content, fans will naturally leave comments if they think the content is awesome. If you don’t do a good job of content, even if the fans come, they will leave.
If you plan to operate for a long time, it is best to do a reply-by-reply if there are not many fans in the early stages.
How to get users to click
When doing Facebook, what also needs to pay attention to is that, if you get a lot of shares and clicks at the beginning, then congratulations, you have passed the first wave of inspection.
However, if you post some useless messages just to pass the newbie period, it will be easily reported by users’ clicks or hidden by users’ posts, which will result in the account being deactivated.